A SIMPLE IDEA
Neutral Design Studio exercised it’s creative muscle with this one. Chambana Bike was a project unlike others we’ve taken on. With nothing but an idea, it was our responsibility to create and design what is essentially a small business. Our creative army was responsible for research, branding, business development, and designing the service. This project would surely be a challenge and a time consuming effort so we worked slowly but carefully in building it.
INTRODUCING CHAMBANA BIKE
If you were to build a bike with Champaign-Urbana in mind, you’d probably end up with something like this. At least that’s what we did.
The Chambana Bike is a simple, minimalist bicycle that can effortlessly get you around campus and beyond. A single-speed road bike, the Chambana Bike offers everything you need, with nothing you don’t, at a price you can afford.
We’re offering the Chambana Bike through a semester-long bike rental program, so you won’t have to worry about storing your bike while you’re gone during breaks. Our free maintenance ensures that you don’t have to deal with expensive tune-ups. For $69.00 you can rent any one of our bikes for the entire semester. A deposit for the cost of the bike is required, but once you return your bike, you’ll get all your money back, minus the $69 rental fee. We will only be renting out fifty bikes for this semester so take advantage of this offer while you can!