NEUTRAL CYCLE BIKE STORAGE
PEACE OF MIND
Students in CU are often away for long periods of time, particularly during winter and summer break, but many don’t have a place to keep their bike. Upon this realization, Neutral Cycle approached our team, looking for a comprehensive solution. To solve this problem, we created Neutral Cycle Shelter, allowing students to store their bikes on a month-by-month basis. More than just security, Neutral Cycle will also care for bikes, offering package deals with cleaning and tune-ups at a discounted price.
WHAT WE DID
In order to make sure that people know about Neutral Cycle Shelter, we employed a tactic we like to call ‘guerrilla advertising.’ We designed and tagged bikes with small paper fliers that communicate basic information about the service. In conjunction with this, we created posters and a website to help students streamline the process of dropping their bike off at Neutral Cycle.